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1000 Degrees

This project was one of my favourite projects that I have done at University. As a group we had to create a brand new fragrance brand, something that was completely new and different. Our group came up with a candle range for couples. The brand was about reliving memories they had shared together, discovering this through scent. Made up of several test tubes, couples could pick different scents to be put into the tubes to create a unique smell recreating their memories together. We collaborated with product design students to help our brand come alive and to visualise what our candle would look like. Our name 1000 degrees has many connotations including that candles reach that temperature when burning and also it symbolises the chemistry between the couple hence our slogan ‘All you need is Chemistry’. The video on the right is the advert that we created for our fragrance. As well as creating this brand we had to write an essay individually about launching the brand which can be found here http://issuu.com/emilyfellows/docs/untitled-1_-_pages

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